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November 28, 2022

The Importance of Security in Your Business Strategy

As a business owner or CEO, you likely to have a lot on your plate.


As a business owner or CEO, you likely to have a lot on your plate. From managing employees to keeping up with the competition, there are a lot of balls to juggle on a day-to-day basis. However, one thing that should always be front and center is security. In today's day and age, it's not enough to simply have a physical security system in place—you need to be thinking about security as part of your overall business strategy. Schools, universities, and religious institutions can benefit greatly from having a security strategy that includes trained guards protecting their locations. Some parents will not even enroll their children into a school if they don’t have such security measures in place.

Let’s take a closer look at some reasons why it’s important to create a safe environment.

Creating a Safe Environment

We've all been there before. We walk into a store or a restaurant, and we immediately get a bad feeling. Maybe it's the way the employees are behaving, or maybe it's the way the customers are treating each other. Either way, it's an inevitable fact of life that some businesses create a safe environment while others do not.

Creating a safe environment in business is crucial for several reasons. First and foremost, customers need to feel safe to spend their money. If they don't feel safe, they'll take their business elsewhere. In addition, employees need to feel safe to be productive. A hostile work environment creates an environment of fear and mistrust, which can lead to low morale and high turnover. Finally, businesses need to create a safe environment to protect themselves from legal liability.

Let's take a closer look at each of these reasons in turn.

The Importance of Creating a Safe Environment for Customers

If customers don't feel safe, they're not going to spend their money. It's as simple as that. Part of creating a safe environment for customers involves creating a physical space that is clean, well-lit, and free of hazards. But it also involves creating an emotional space that is welcoming, inclusive, and respectful.

When customers feel like they're being respected, treated fairly and don’t feel physical danger, they're more likely to do business with you again in the future. On the other hand, if they feel like they're being disrespected or discriminated against or sense potential physical danger, they're not only going to take their business elsewhere—they're also going to tell their friends and family about their negative experience. In today's world of social media, one negative review can do serious damage to your business.

It's not enough to simply avoid doing anything that might offend your customers; you also need to be proactive about making them feel welcomed, appreciated and safe from internal or external dangers or attacks. One way to do this is by trainings your employees on how to provide excellent customer service and have a security strategy as part of business strategy.

The Importance of Creating a Safe Environment for Employees

If you want your employees to be productive, you need to create a safe environment for them—an environment where they can physically and emotionally feel comfortable coming to work every day. This starts with ensuring that the physical workspace is free of potential danger from internal or external sources. But it goes much deeper than that; it also includes ensuring that the emotional workspace is free of harassment, bullying, and discrimination.

Unfortunately, many businesses fail when it comes to creating a safe environment for their employees. According to the Equal Employment Opportunity Commission (EEOC), nearly 30% of workers have experienced some form of workplace harassment within the last 12 months. This number is even higher for certain groups of workers.

Creating a safe environment in business is essential for several reasons—including protecting your bottom line and profits. When customers don't feel safe, they'll take their business elsewhere. And when employees don't feel safe, productivity plummets. Not only that, but businesses also face significant legal risks when they fail to create a safe environment for their employees. Given all this, it's clear that creating a safe environment should be top priority for any business owner or manager. Luckily, there are steps you can take right now towards making your business safer for everyone involved and in this article we will share those steps to get you started. Next, we will look at cost of data breaches.

The Cost of Data Breaches

First and foremost, it's important to understand the cost of data breaches. A data breach can have a major financial impact on your business, both in the short and long term. Not only will you have to pay for the initial clean-up and recovery costs, but you'll also likely see a dip in revenue as customers lose trust in your company. In fact, research from IBM found that the average cost of a data breach is $3.86 million. That's a hefty price tag for any business to shoulder.

But it's not just the immediate financial impact you have to worry about—there's also the potential for long-term damage to your brand reputation. Once word gets out that your company was the victim of a data breach, it can be very difficult to recover. That's why it's so important to do everything you can to avoid a breach in the first place. And that starts with having a comprehensive physical security strategy in place.

The Components of a Physical Security Strategy

So, what exactly should your physical security strategy entail? There are four key components that all businesses should consider:

  1. Access Control: Who has access to your facility? Do you have secure entry and exit points? Are there any areas of your facility that should be off-limits to certain employees? Answering these questions is critical in ensuring that only authorized individuals have access to your facility—and that they can only access the areas they're supposed to be in.
  2. Surveillance: Do you have surveillance cameras set up throughout your facility? Are they monitored on a 24/7 basis? Do they cover all possible entrances and exits? These are important questions to consider when determining the level of security Surveillance coverage, you need.
  3. Alarms and Intrusion Detection: Do you have an alarm system in place? Does it include intrusion detection capabilities? Is it properly monitored at all times? These are all factors you'll need to take into account when assessing your facility's vulnerability to intruders. By answering these questions, you'll be able to develop a comprehensive physical security strategy that will help protect your business from costly data breaches—and the long-term reputational damage they can cause.


By taking a proactive approach to security, you can help protect your employees, customers, and property. We have prepared additional tips to help keep your business, employees and customers safe.

The first step in creating a security strategy is to assess your risks. What are the potential threats to your business? What are the consequences of those threats? Once you've identified your risks, you can begin to put together a plan to mitigate them.

There are a number of ways to improve security in the workplace, but some of the most effective include:

Implementing ID Badges: ID badges can help control access to your facilities and deter intruders. If you require employees and visitors to wear ID badges, be sure to have a process in place for checking IDs and issuing visitor badges.

Screening Employees: Screening employees is one of the best ways to prevent crime in the workplace. Be sure to run background checks on all new hires and conduct regular drug testing.

Enhancing Lighting: Good lighting is one of the simplest and most effective ways to improve security. Make sure all areas of your property are well-lit, both inside and out.

Installing Security Cameras: Security cameras can help deter crime and aid in investigations if a crime does occur. When installing cameras, be sure to consider their placement carefully so that they will be most effective.

Investing in Alarm Systems: Alarms systems can help deter intruders and notify authorities in the event of a break-in. When choosing an alarm system, be sure to select one that is appropriate for the size and layout of your property.

Have a Security Team: Having a trained security team in your business will ensure that your creating a safe physical environment for your employees and customers. You can either hire a professional team such as ITAC or create an internal team within your business.

Security should be a top priority for any business owner or manager. By taking a proactive approach to security, you can help protect your employees, customers, and property from potential harm. There are a number of ways to improve security in the workplace, but some of the most effective include implementing ID badges, screening employees, enhancing lighting, installing security cameras, investing in alarm systems, having a security team and creating an overall security strategy incorporated into your business operations.

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